Custom websites and e-commerce storefronts engineered in Auckland to turn traffic into revenue. Fast, conversion-focused builds with zero agency bloat.
By Egor GolopeatovPublished Updated
Operating from our studio at 101 Pakenham Street West in Wynyard Quarter, we design and ship high-converting websites and e-commerce storefronts for ambitious brands across Auckland CBD, Ponsonby, Newmarket, and the North Shore.
Most Auckland businesses get stuck between cheap template builders that fail to convert and traditional agencies that charge six figures for six months of meetings. We engineer bespoke digital flagship stores and B2B web architectures that load instantly, command category authority, and pay for themselves upon launch.
We build custom Shopify and headless storefronts designed around unit economics and checkout velocity. For Jagiya Soju, our e-commerce launch sold out initial inventory and helped land the brand in over 100 retail doors across New Zealand, while our custom-engineered store for KILO Vintage generated a 150% return within 24 hours of going live.
A striking website is useless if your market cannot find it. Every build ships with clean semantic markup, sub-second page speeds, and programmatic keyword architecture, the exact foundation we used to rank Unite Recruit #1 in New Zealand for employer-side recruitment searches.
We design in Figma and develop in Framer, Next.js, and Shopify without relying on bloated third-party plugins. From custom scroll physics for Orange Tree Studios to clean, on-spec e-commerce builds for Storecan, every interaction is built to elevate your brand perception.
Hiring a legacy agency in Parnell or Britomart often means paying $40,000+ to fund account managers and junior handoffs while waiting four months for a basic WordPress site.
Concrete operates as a senior, founder-led engineering and design team. You work directly with the architects building your site, moving from wireframes to a live, revenue-generating asset in weeks. Once your storefront is live, we can scale your customer acquisition immediately through high-intent Paid Advertising or B2B LinkedIn Lead Generation.
The flagship website we designed and built for Jagiya Soju: the brand home that helped put a new soju in 100+ NZ stockists in about seven months.
The result“Concrete’s web design pushed us into every major bar and shop in NZ. 30+ deals in weeks.”
Mark · Jagiya Soju
We refuse to lock clients into proprietary CMS traps or charge recurring maintenance fees for simple text edits.
Your site is engineered on modern infrastructure, utilizing Framer, Shopify, or Sanity CMS, and handed over with custom back-end video guides so your internal team has complete operational control from day one.
The people who set up and run your work are the same ones you talk to.
Scope, timeline and a fixed quote, in writing, before anything starts or comes due.
The stuff clients actually ask on the first call. Flip through the file.
Yes, often before the site. Many projects start with a brand book (logo, colours, type, voice) that the website is then built on. Take just the brand, just the site, or both.
Both. We build in Framer for speed and design control, and integrate Shopify or Framer Commerce for e-commerce. Already on Shopify or WordPress? We work with that too.
Yes. We’ve wired up booking systems, job-posting feeds, address autofill, CRMs, analytics and custom webhooks. If it has an API, we can connect it.
Most sites run about 5–8 weeks from discovery to launch, including revisions, depending on page count and e-commerce scope.
You own it. We hand it over and train your team to manage content, or keep it on a monthly retainer for updates and blog posts. Hosting stays in your name.
Baked in from the start. Every build ships with an SEO keyword map, genuinely fast load times and accessibility standards, so you rank, convert and stay compliant.
The people who design and ship your site are the same ones you talk to, senior hands on your build from the first call to launch.
HQ & main studio
101 Pakenham Street West, Auckland 1010
Serving Auckland CBD, North Shore, Highbrook and greater Auckland.
