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B2B LinkedIn Lead Generation in Dunedin

Outbound pipeline engineering for Otago commercial leaders.

By Published

Operating as a specialist digital growth partner, we build and manage high-intent LinkedIn B2B Lead Generation systems for commercial leaders across Dunedin and the wider Otago.

Built for Dunedin’s High-Ticket B2B Acquisition

Stop relying on passive referrals and generic cold email. Concrete deploys precision LinkedIn outbound architecture that drives verified meetings for high-growth brands and B2B leaders across Dunedin, starting with research and education buyers around the University of Otago precinct.

Direct Account-Based Outbound (ABM)

We force your pipeline growth by targeting decision-makers directly across research and education. For Emerge, our account-based outbound turned a targeted list of C-level contacts into 31 qualified leads and 14 booked sales meetings in 30 days.

  • Jagiya Soju
  • LaunchPal
  • Clear Vision
  • KILO
  • StoreCan
  • Orange Tree Studios
  • Daddy’s Day
  • Unite Recruit
  • Tyre Link
  • Sanipure
  • 45 Movers
  • QPC Plumbing
  • A2Z Security
  • Pete’s
  • Emerge
  • QIP Pay

Legacy Dunedin Agencies vs Concrete

The usual way

Legacy Dunedin Agencies

Traditional agencies in Dunedin make you fund their learning curve, with discovery calls, slide decks and six-week waits before a single change goes live. You pay for their process, not your outcome.

With Concrete

Concrete

At Concrete, the people who sell the work are the people who build it. We ship weekly, keep every decision tied to cash, and only widen the footprint once the first channel proves itself, whether that is Web & E-commerce or Paid Advertising.

31 qualified leads in 30 days

Emerge LinkedIn outreach campaign run by Concrete, day 1 to day 30
375Requests sentTo decision-makers, in one month
162Connections43% accepted the request
14Meetings bookedFrom 31 qualified leads
The result

“We achieved roughly ten times the benchmark on meeting conversions, which is impressive.”

Head of Commercial Growth · Emerge
See the Emerge campaignEstimate a similar project
Engineering

Full Data Ownership & Real-Time Intelligence

You own every line of it. Accounts, code, analytics and creative are registered to your business from the first day, with full administrative control for your team. Verified conversion tracking runs underneath a live dashboard, so you can see exact returns the moment any channel or page moves the numbers.

  • Direct founder contact

  • Live dashboards

  • Everything in writing

What you get

01

Offer & positioning

  • LinkedIn
02

Messaging in your voice

  • LinkedIn
03

Pay per positive reply

  • LinkedIn

More we’ve shipped

A2Z Security website and outreach by Concrete A2Z Security 50 verified prospects a month LaunchPal website and web app built by ConcreteLaunchPalThe team that built LaunchPal QPC Plumbing paid ads campaign run by Concrete QPC Plumbing 126 leads at $24 each
View our works

From first meeting to replies in your inbox

Where you
start
  1. 01Week 1

    Meet & onboard

  2. 02Week 1–2

    Offer & messaging

  3. 03Week 2 on

    Outreach

  4. 04Ongoing

    Pay per reply

    Book a call
Positive replies,
paid on results

What happens after you reach out

  1. Tell us who you want to reach

  2. A short call on your offer

  3. Setup fee and price per reply

What you’re probably wondering

The stuff clients actually ask on the first call. Flip through the file.

1 / 3
Q.01Next ↗︎

How do you reach research directors and precinct managers at Dunedin institutions when no one in your network can introduce you?

Connection requests come from a named account owner with a personalised message, and personalised video messages are used where a referral is not available. Sequences are tested per role, so a facilities owner and a research lead each receive a message written around their own brief.

Q.02Next ↗︎

How do you tell which LinkedIn outreach worked for a Dunedin research supplier when every target is already a connection?

Campaign audits track positive replies and unlabelled leads, which shows which sequences started real conversations even when the contact is already connected. Narrower follow-up campaigns then target a single role.

Q.03Next ↗︎

How do you size LinkedIn outreach for a Dunedin research team that cannot follow up every lead while it focuses on its own lab work?

Outreach volume is set to the follow-up capacity the team can sustain, not to the size of the list. Labelled leads sit in one module, so nothing is lost while the team is focused elsewhere.

The Concrete team on a working call

The people you brief run the outreach

Book a call

Dunedin

Delivered from our Auckland studio.

All of Dunedin